The client was looking for a distinctive new product identity for a range of torches and automotive accessories. We created a new corporate aesthetic and designed an innovative integrated control panel for the sports torch.
Other features include:
Rubber grip on the handle
Fins to allow the torch to stand alone
Easy bulb exchanging without tools
Built-in lanyard loop
CAD designed lamp lens
O-ring around the torch rim and chassis to make it water resistant.
After the product was launched, the sports torch has been successful.